The digital landscape is filled with vendors and platforms, and it is up to a strategist to decide what tools they should use. The selection of tools should be informed by a variety of factors including political alignment, budget, and brand.For this assignment, I would like you to write a memo that briefly describes your campaign’s brand and overall approach to digital. In addition to that, it should address the following questions for your chosen campaign:
What CRM will your campaign use? Why?
What social media platforms will you incorporate? Why?
Are there other tools that you expect to use on the campaign? What are they?
The digital landscape is filled with vendors and platforms, and it is up to a strategist to…
The digital landscape is filled with vendors and platforms, and it is up to a strategist to decide what tools they should use. The selection of tools should be informed by a...
