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It is important that a company creates and applies a set of guidelines that govern how the business operates. A good corporate governance considers its stakeholders and applies ethical principles for doing business. In Unit 3 Connect, you explored the reasons why corporate governance is important an…
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It is important that a company creates and applies a set of guidelines that govern how the business operates. A good corporate governance considers its stakeholders and applies ethical principles for doing business.
In Unit 3 Connect, you explored the reasons why corporate governance is important and examined different types of corporate social responsibility (CSR) approaches that a company can apply when doing business. Draw upon the concepts covered in Unit 3 when evaluating a real-world company’s CSR approach.
Read this article that describes Ben & Jerry’s core values and CSR stance when doing business: [Ben & Jerry's: Our Values, Activism and Mission](https://www.benjerry.com/values).
Watch this video about Ben & Jerry's CSR stance: [Is Ben & Jerry's a Trojan Horse of Corporate Social Responsibility in Business?](https://www.youtube.com/watch?v=tHL7_1UxYLs)
For this assignment, evaluate Ben & Jerry’s CSR approach. Based on your evaluation, answer the following questions:
– What is Ben & Jerry’s CSR stance? Share an example of one of the company’s CSR initiatives.
– Does Ben & Jerry’s leadership actions align with the company’s CSR stance? Why or why not?
– What is one of the hurdles that the company faced when looking to stand by its CSR stance? What actions did they take to deal with it?
– 300-500wrds
